Enchanté introduces Heroes to Advertisers. Our Heroes are bloggers and creators of niche sites, attracting some of the greatest audiences.
Our Heroes are the publishers of some of the best, craziest, naughtiest, funniest and interesting content in the age of conversation.
enchanté offers
Once you meet our heroes, you will probably start loving them just like we do. When you want to run your campaigns on Enchanté, we offer a whole range of possibilities and support a big load of types and formats.
top positions
At Enchanté we can offer top positions on the publications of all our members.
A top position is a position where your ad is clearly visible when the page is opened. Check our examples on the right of this page.
different media
Enchanté allows advertisers to show graphical ads as well as text-ads. Video ads are no problem. We track your video campaigns in detail.
Check Enchanté in action on the following pages. Four different examples are available: a regular 160*150 ad, an 160*150 extendable ad, a 160*150 ad containing video and different ads in rotation.
detailed reporting
Enchanté offers a detailed campaign report to advertisers. All data in the report is explained and situated in its context. All used terminology is visible on each page. Advertisers who are not familiar with reading online campaign results should be able to understand the report on first sight.
different targeting options
Enchanté uses the proven technology of Adhese. All different targeting options offered by Adhese can be used to target your campaigns on Enchanté as well. Campaigns can be targeted on context, region or can be run per day.
flexibility
The flexibility offered by Adhese is available to Enchanté campaigns as well. We allow the real-time adjustment of your campaign material and capping your ads over different sites.
blog advertising
Since blogvertising is pretty new to some advertisers we would like to stress some typical characteristics of blog advertising.
user generated content vs trusted content
We are aware that some advertisers are afraid that advertising next to User Generated Content could put their ad in an unwanted context.
We try to present our Heroes to advertisers as transparent as possible. All Heroes were manually approved by us and we have a personal relation with our Heroes.
targeting vs volume
Not all blogs generate loads of traffic. However, their readers are very loyal. On top of that, ads that appear on these blogs get more attention of specific targeted audiences. We offer you the target audience you really need and this will result in a decrease of waste and increase of result. An ad running on 10 blogs gets about 20.000 unique contacts and 100.000 impressions per week.
be creative, be smart, be internet savvy
If you want your campaigns to work on blogs you will have to be creative. As an advertiser, it is important to realize that your ad is running on blogs. Bloggers and their visitors are internet savvy and have a high-end integrated ad filter. Be creative, be smart, be funny ... and who knows, maybe our Heroes will start writing about your campaign.
ad formats
We think that the standard IAB formats are too radical for the blogosphere. We introduced a format that integrated better on blogs. The format we use is 160*150 px and the same format as an extendable.Learn more on the specs page.
